From December 5th to 6th, the Meitu Creativity Conference with the theme of "Future AI Design" was held in Xiamen, and the Meitu Creativity Platform (MCP) was awarded in 2023 to encourage designers to create more excellent works and continue to empower designers ecologically.
At the conference, Meitu officially presented the top ten sticker designers of Meitu in 2023, the top ten filter designers of Meitu in 2023, the top ten AI designers of Meitu in 2023, the top ten image and design service experts of Meitu in 2023, and the artist of the year of Meitu Digital Art Museum in 2023.
The Meitu Creative Platform (MCP) launched by Meitu in 2020 is a material creation platform open to global creators, focusing on the growth and creation of designers. It has now formed an ecosystem that integrates creation, distribution, and revenue.
At the creative level, Meitu Creative Platform (MCP) continues to provide designers with rich tools and resources such as material libraries, editors, and special effects libraries. In 2023, AI design tools will be introduced into the content creation ecosystem, and the tool system will be further improved, providing new driving force for creativity.
At the distribution level, based on Meitu’s 247 million monthly active users and the number of images and videos 7.45 billion per month, Meitu Creative Platform (MCP) can provide designers with a display platform with 100 million exposure, helping original works to quickly reach the public.
In terms of revenue, Meitu Creative Platform (MCP) is deeply linked to productivity scenarios through different paths such as "Meitu Creator Program" and "Meitu Imaging Service", which helps designers monetize on the platform and provides inexhaustible momentum for the creation of works.
Meitu Creative Platform (MCP) continues to promote designers’ integration with the user platform and the commercial market by providing a series of S-level brand projects such as "Guochao Pattern", "Four Seasons China Color", and "MT City Travel Notes", further opening up the incremental space of the commercial market.
In 2023, Meitu Creative Platform (MCP) held themed scene creation sharing and practice activities in Beijing, Xiamen, Hangzhou, Guangzhou and other large cities, effectively strengthening the emotional connection with designers and inspiring designers’ creative inspiration.
The perfect creative environment of Meitu Creative Platform (MCP) continues to attract outstanding designers. As of now, more than 5,000 in-app illustrators, photographers, and AI creators are active in different creative fields, helping to diversify the designer ecosystem in terms of content.
The head of Meitu Creative Platform (MCP) said that designers are important partners in the development of Meitu Creative Platform (MCP). The 2023 annual honor award of Meitu Creative Platform (MCP) aims to recognize designers’ contributions to the platform and encourage designers to continue to create. Further strengthen the deep link between Meitu Creative Platform (MCP) and designers, and work with designers to create more high-quality design creative works in the future, contributing to the design industry.
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