分类归档 hanzhen

With the in-depth development and expansion of channels, beauty consumer groups promote the rapid development of beauty industry, and multiple factors affect the development of beauty industry. How should the beauty industry seize the private dividend and promote its better development? The author summarizes some methods, hoping to help you.

With the diversification and in-depth development of sales channels, the consumer groups of beauty brands continue to expand, and multiple factors jointly promote the sustained and rapid development of the beauty industry. As a beauty brand with the highest degree of private domain matching, how to seize the private domain development dividend, break through the growth bottleneck and realize rapid growth?

Now, the beauty industry faces many problems and challenges in private domain operation. Merchants will face three stages in the process of private domain operation: construction stage, growth stage and maturity stage, and each stage will encounter relatively core problems.

First of all, during the construction period, there is a lack of standard operating tools and operating methodology.

Brand is in the exploration period of private domain construction, and it is in the acceptance and learning stage for concepts such as applet, community operation and data management. Secondly, there are many kinds of private domain tools in the market, and merchants are dazzled when choosing, so it is difficult to choose tools that suit their own brands.

Secondly, in the growth period, private domain operations are separated from each other, making it difficult to form a benign closed loop.

Brand private domain has many contacts, such as small program mall, enterprise micro, community, offline shopping guide and store mall, but they can’t get through and cooperate effectively.

Finally, in the mature period, there is a bottleneck in the stock operation, and it is difficult to tap the effective increment.

The brand has successfully accumulated some effective experience, but with the decline of incremental dividends, the traffic is gradually lacking, and the "extensive operation" has a growth bottleneck.

Turning to the current private domain development trend of the beauty industry, it mainly presents the following points:

According to the data compiled by EROMONITOR Prospective Industry Research Institute, among the changes in the proportion of major sales channels in China cosmetics industry (unit%) from 2015 to 2021, the proportion of e-commerce channels has increased rapidly year by year.

In the penetration rate of Tmall TOP100 beauty brand applet mall, 79% of beauty brands have their own applet malls.

Several well-known brands: Maybelline gradually withdrew from the Shangchao department store channel in 2018, only retaining brand boutiques and developing in parallel with online channels; In August, 2020, Vichy built the first O+O (online and offline integration channel) operation center in China. After consumers completed skin testing and product trial in the store, they placed orders in small programs. All major beauty brands in the industry began to increase their efforts to lay out online channels in 2020.

It can be seen that the brand is not only trying a new integration of online and offline, but also trying to expand more attempts including private domain.

According to the brand database data of Quest Mobile Truth Brand in September, 2021, compared with typical consumer industries such as food and beverage, household appliances, mother and baby, the scale of private users in the beauty industry after weight reduction still ranks first.

In the investigation of Tmall Top100 beauty brands in the growth black box in 2020, we can see that there are over 20% beauty brands, and their private domain sales account for nearly 25% of the total e-commerce volume (the proportion of private domain sales of beauty = private domain sales/omni-channel sales of e-commerce).

Therefore, beauty brands should pay attention to the development of private domain while developing their business, and at the same time pay attention to the potential and opportunities of customers’ deep exploration.

In fact, the brand private domain is not an additional single sales channel, but a secondary undertaking of the brand’s existing global channel passenger flow and advertising traffic. On the basis of not raising the marketing cost, it can effectively undertake the brand global channels and users reached by advertisements, and realize the precipitation and long-term transformation of user assets and brand data assets.

In the initial stage, the private domain investment of the brand is small, and the input-output is not obvious. With the introduction of drainage and fission, the scale of private domain grows rapidly and its complexity increases. At this time, the brand is exploring a suitable private domain model, and the net income (output MINUS input) presents a high negative value.

However, with the maturity of brand private domain operation, the scale of private domain has entered a stable period, the cost of innovation and operation has begun to decrease, and the customer repurchase rate (the average monthly repurchase rate in the beauty industry is 10-15%) and LTV(life time value Life Cycle Value) are also increasing. The net income is gradually improved, moving towards breakeven and creating long-term compound interest.

Therefore, by settling the private domain of brands, brands can get higher profits, and users can also get a more direct and better shopping experience.

With the development of private domain operation in beauty industry, six typical private domain operation models can be sorted out.

1. Multi-positioning promotion type: a number of small programs with different positioning, with sales promotion as the main operating mode.

Representative brands: Perfect Diary, Polaiya, Ou Shiman, etc.

Taking Perfect Diary as an example, the brand has 20+ WeChat official account with different positioning and 10+ small program malls with different positioning, which cooperate with the daily member day +bigday activities to achieve continuous promotion and transformation.

Representative brands: Lin Qingxuan, herborist and Estee Lauder.

Take Lin Qingxuan as an example, get through every contact of WeChat Ecology to drain the live broadcast room and insist on daily broadcast. By constantly trying various links and ways to transform live drainage, we found the most suitable mode for Lin Qingxuan. Moreover, the store shopping guide resources are fully mobilized, and the 3000+ store community shares the live video number.

Representative brands: Guanxia, Huaxizi, HFP, etc.

Seize the beauty component party as the core user of the brand, constantly polish the content of WeChat official account, and finally achieve the reading volume of 600,000-100,000 articles. At the same time, the brand community is operated in the applet, and users are guided to participate in sharing through official topics and activities.

Pay attention to the brand experience of users in the private domain, and guide users to complete the continuous punching of the first purchase and cultivate the habit of re-purchase through the combination boxing of exclusive gifts for newcomers, members’ trial use, sign-in courtesy (customized periphery) and limited spike by members.

Representative brands: shanghai jahwa, etc.

From the offline ordering mode to the online cloud store ordering, the efficiency of goods circulation has been greatly improved; And through policy planning, training and teaching, we will make every effort to build a benchmark store, effectively improve the sales of dealers’ cloud stores, realize the annual sales rate in ninety-seven percent, and at the same time, the headquarters will empower dealers to operate cloud stores and transform live broadcasts.

Representative brands: Sephora, Afu and so on.

Taking Sephora as an example, the SmartBA project was launched in June 2020, which systematically promoted BA from top to bottom. Through corporate WeChat, consumers are guided to enter the private domain of brands, and every "beauty consultant" is empowered by numbers. With their professionalism and aesthetic vision, they will continue to provide consumers with professional 1V1 personalized services and online extension services in the private domain community, which will eventually drive online and offline business growth.

6. Feedback to the public domain: the mall not only carries the purpose of sales transformation, but also uses user research and data analysis to guide product development in the opposite direction.

Representative brands: L ‘Oré al, Elizabeth, Ya Dun, etc.

Taking L ‘Oré al as an example, in 2018, it has started to build technical applications such as SCRM and CDP. The brand uses the accumulated data for user value analysis, and adapts and develops products according to different people and regions. L ‘Oré al is the first brand in the industry to achieve C2B innovation. It took 59 days to tap the demands of thousands of consumers aged 18-30 for "ideal cream", and quickly put into research and development and launched a zero-point cream, which sold 100,000 pieces on the day of listing.

Self-test operation mode interactive test

First of all, if you are a newly created beauty brand or want to try to upgrade the brand and expand the beauty private domain business, then the first step is to think about the private domain organizational structure and operation team building.

Regarding the organizational structure of private domain and the construction of operation team, there are generally the following four modes. Brand merchants can choose which organizational structure to build according to the comprehensive evaluation of the advantages and disadvantages of each model.

Secondly, when preparing for private domain operation after the team is formed, it is necessary to consider the whole link process from traffic to retention and then to sales.

The first step is to plant grass in the commons. Establish brand awareness in the public domain through explosive products, and then conduct global drainage to the private domain through e-commerce/live broadcast, store activities /BA live code, and small red book planting.

The second step is to raise grass in private areas. In the private domain, we will deepen users’ three-dimensional cognition and preference for the brand through various operating means such as enterprise micro-customer service, WeChat official account, community and video number.

The third step is to pull weeds in private areas. Finally, private domain can be realized through mall+live broadcast+member marketing.

What needs to be emphasized here is that the beauty industry has a very typical marketing model: live broadcast with goods. This interactive marketing model with goods is a growth weapon for beauty businesses. According to C2CC Media’s "Private Domain Operation & Status of Beauty Live E-commerce", 70.9% of beauty companies have chosen live broadcast to bring goods.

With the advent of the "self-broadcasting era" of merchants, the live broadcast of video number based on WeChat ecology combined with enterprise WeChat can break the traditional live broadcast barrier and connect the live broadcast with community, WeChat official account, applets and other links in series. In the whole process before, during and after the live broadcast, a complete closed-loop transaction of drainage-conversion-repurchase is constructed to carry out refined operation, thus helping beauty brands to sell goods in private domain and realize sales growth.

Taking the live broadcast of "Lin Qingxuan" private domain video number as an example, with the help of video number operation+mall operation+community operation+advertising operation, the GMV of the live broadcast increased by 570% in four months. The highlights of its live broadcast operation are as follows:

With the help of friends’ circle advertising, the live broadcast is drained, and the big data orientation ability of WeChat advertising is used to lock the brand target customers, effectively shortening the grass planting path and introducing traffic to the live broadcast room.

Fully mobilize Lin Qingxuan’s shopping guide resources, and warm up the live broadcast room by sending skin care knowledge, giving coupons by interactive question and answer, and interacting with red envelopes.

In the live broadcast, on the one hand, by setting up an order lottery activity, the interaction enthusiasm of users in the live broadcast room is enhanced, and the length of stay of users in the live broadcast room is increased; In addition, in the product selection strategy, focus on mature female customers aged 30 -50, and cooperate with drainage products to comprehensively improve GMV.

With the higher offline costs and the fading of the e-commerce dividend period, the beauty industry has moved from "flow" to "retention". For the beauty industry where quality and experience are paramount, private domain operation plays a vital role in the brand omni-channel strategy. It is the key to improve the performance growth to realize the refined operation of users and enhance the loyalty of users through the layout of private domains.

Based on the increasingly mature and diversified private domain gameplay, beauty brands can control traffic, user assets and transactions in "private land", maximize the full-time global advantages of public-private domain linkage, and finally promote the brand and benefit with a complete and efficient private domain marketing closed loop.

This article was originally published by @ Xiao Y’s operating notes. Everyone is a product manager. Reprinting is prohibited without permission.

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An open letter to parents in the city to take the lead in implementing the prohibition of minors from entering entertainment places

Dear parents,

Minors are the future of the motherland, the hope of the nation and the new force to realize the great rejuvenation of the Chinese dream. In China, minors refer to citizens under the age of 18. According to the Law of People’s Republic of China (PRC) on the Protection of Minors, Regulations on the Administration of Entertainment Places, Regulations on the Administration of Internet Service Business Places and other laws and regulations, minors are not allowed to enter the following places:

A, song and dance entertainment places (such as KTV, disco, slow roll bar, etc.);

2. Internet service business premises (Internet cafes, e-sports hotels, etc.);

Three, the electronic game equipment set up in the game entertainment places (except for national statutory holidays, shall not be provided to minors, winter and summer holidays do not belong to national statutory holidays);

Four, the script entertainment places (except for national statutory holidays, rest days and summer holidays, not to provide script entertainment to minors).

The operation mode and content of the above-mentioned places do not conform to the physiological and psychological characteristics of minors, which will have a negative impact on their physical and mental health. In recent years, there have also been criminal cases in song and dance entertainment places in our city due to the acceptance of minors. It is the common responsibility of schools, families and society to prohibit minors from entering relevant cultural and entertainment places. Parents are children’s first teachers, and family is the first line of defense to protect children. Parents should set an example for their children with correct thoughts, noble personality and good words and deeds, establish a good family style, establish a harmonious family, and create a family environment conducive to children’s growth. However, in the cultural law enforcement inspection, it is found that individual parents do not know enough, and even take their children to family gatherings in song and dance entertainment places, and organize birthday parties for their children in song and dance entertainment places.

Winter vacation and Spring Festival are coming. Parents are requested to correctly guide and enrich their children’s holiday activities, play an exemplary role, and do not violate laws and regulations to bring their children into entertainment places. It is necessary to keep abreast of children’s holiday activities, know whether children have entered Internet cafes, KTV, electronic game business places, etc., guide children to recognize the harm caused by bad online games, evil cartoons, bad novels, internet gambling, etc., and enhance students’ awareness of self-discipline. If found, they should be stopped and educated in time.

To protect minors, we need legal constraints, parental care and multi-party cooperation to build a "guardian alliance". Here, we urge parents to further shoulder the responsibility of educating and supervising their children, pay close attention to the growing environment of minors and protect their healthy growth. If you find that the above-mentioned places in our city accept minors, you can call 12345 to report it, and Pingliang cultural law enforcement department will investigate and deal with it in time.

? ? ? ? ?Pingliang culture market comprehensive administration supervision lochus

? ? ? ? ? ? ? ? ?November 27, 2023? ? ? ??

Remarks | Some pictures are from the Internet, and the copyright belongs to the original author. If there is any infringement, please contact to delete them.

Source: Pingliang Cultural Law Enforcement Team

Editor: Information Statistics Section of Municipal Bureau of Culture and Tourism

Remarks | Pingliang Cultural Travel aims to promote Pingliang cultural tourism. Welcome to reprint. Some words and pictures are from the Internet, and the copyright belongs to the original author. If there is any infringement, please contact to delete them.

　　Football enters the era of big data (Dazhao Review)

　　Three days ago, Shandong Luneng Taishan professional football club management information system based on big data entered a new stage of version 3.0, and once again took the lead in football management concepts and innovations in the new era.

　　Since 2015, Shandong Luneng Taishan Club has extensively learned from the research results in the field of global football big data, and continuously improved the level of data mining, analysis and application. Through more than two years of efforts, it has established an information management system including 10 modules including teams, players, competitions, training, medical care and public opinion.

　　At the same time, China Football Association has also made plans for the construction of information management system and accelerated its implementation. This is an important measure to change the backward appearance of football in China and meet the needs of the public for football development.

　　Today’s society has entered the era of knowledge economy with information technology as the core, and informatization has become a booster to promote national economic and social development. To improve the overall level of football and sports in China in many aspects, it is necessary to be good at obtaining data, analyzing data and using data. Football managers at all levels should also strengthen their study, understand big data, make good use of big data, enhance their ability to use data to promote training and management, improve the efficiency of talent training, and reduce the blindness and deviation of football market operation.

　　Although the concept of big data has been put forward for nearly 10 years, it is still a new thing to become a new stage of information development. China football’s understanding and cognition of this is still in the initial state. It is very gratifying that Shandong Luneng Taishan Club has taken the lead, and it will certainly benefit more than one club. The strategic significance of big data technology is not to master huge data information, but to professionally process these data and realize the "value-added" of data through "processing". It is a means to develop the cause and improve the level. Information system can’t directly improve the level of football in China, but ignoring information or staying in the old view of the role of information can’t meet the new needs of football development.

　　Objective data and scientific analysis are the key functions and values of information systems. On the other hand, if the data is untrue and the analysis is unscientific, then the misleading disaster may be very terrible. Football is originally a highly socialized sport, and big data is the product of the open era. Any idea of being closed and exclusive is incomprehensible to big data. The management information system of Shandong Luneng Taishan Club was established with the cooperation of many domestic and foreign partners.

　　Please cherish this scientific and technological progress and major breakthrough. Football in China has caught up with the new era. In the face of this new topic in the field of football, even if it is slightly behind, it is much smaller than the gap in football competition, and the confidence in catching up with and surpassing the advanced level in the world should be much greater.

Fujian team is one of the most active teams in the offseason this year, and it is reinforced in a large area! Zou Yang, Zhao Yiming from Shenzhen team, Li Zhanglin from Shanxi team and Yang Ali from Beijing team were all very young players with great potential. Zou Yang is 1.98 meters tall, and his defense is good. His offensive end is mainly empty-cut, and his shooting is average, which is very similar to Zhai Xiaochuan’s style. Zhao Yiming scored 30+ in the league last summer, but he didn’t get any chances in Shenzhen. Li Zhanglin is the third overall pick in the CBA draft in 2021, a striker with a height of 2.03 meters. He used to be the scoring champion in CUBA history and didn’t get any chance in Shanxi team. Yang Ali is a small defender who dares to fight and fight, and he can’t get any chances in the Beijing team. I hope these young players can break out in Fujian next season.

?Wang Yixiong, the top pick of Fujian team, has a two-year rookie contract expired. Now there are Wang Huadong, Zou Yang, Li Zhanglin, Zhao Yiming and others in the frontcourt of Fujian team. Wang Yixiong will not be renewed and will be swept out of the house.

Wang Yixiong was the No.1 in the CBA draft in 2021. At that time, Fujian team was full of expectations for Wang Yixiong and trained him as a star of hope. The rookie season hasn’t started yet. Just arrived in Fujian to report that Wang Yixiong was injured in training and only played 10 games last season. This season, Wang Yixiong is in good physical condition, basically playing the whole season, averaging 18 minutes, getting 4.1 points and 2.5 rebounds, shooting 39.7% from the field, 33% from three-pointers and 41% from free throws. Such data is really hard to get! As an inside player, his overall shooting percentage is 40%, and his free throw percentage is only 41%. His basic skills are too poor. Although Wang Yixiong is physically strong, his skills are rough and his finishing ability is poor.

Wang Yixiong and another No.1 scholar, Jun Xuan, both went to the United States to play in high school. Both of them are from California State University of NCAA, and it is precisely because of their experience in studying abroad that they became the No.1 scholar. Many players studying abroad participated in the CBA draft, except Wang Yixiong, Qu Junxuan and Sun Siyao, but they didn’t play, and they were on the verge of leaving CBA.

The World Cup starts in two weeks, and national teams

Are in full swing for running-in preparations.

China men’s basketball team ushered in an exciting victory.

Beat Cape Verde in Italy’s four-nation tournament.

In this game, Li Kaier did not participate in the battle.

But the men’s basketball team still plays high-quality organization and defense.

Especially Cui Yongxi’s domineering empty dunk in the second quarter.

It shows the indispensable vitality of the new generation men’s basketball team.

Constantly honed, with the in-depth understanding of tactical concepts

I am confident to see the men’s basketball team under the new system

Re-killing in the international arena responds to some heights.

In contrast, the American team seems to be not going well.

The newly formed "dream team" is like a "dream detachment"

At the beginning of joint training, the starting lineup of American men’s basketball team

Actually lost to the selection team who came to practice. …

Cunningham played like Dancsics in the selection team.

One-on-one hit, series from soup to nuts, leading the team to victory.

But Cole said that he was not worried about such a thing at all.

It is an old tradition for the American team to lose to the selection team.

It has happened in the past, and it will not delay the men’s basketball team to win the championship in the end.

At this moment, the real Dancsics is also having a hard time.

Last time we talked about Dancsics, who became the captain.

The first time I led the team, I lost to the Greek team without letters.

Even in the game, I was robbed and dunked by the letter brother.

Brother letter at that time, don’t mention how proud you are.

"Ha ha ha! Scared! Letters are all brothers in front of me! "

Holding my breath, Slovenia and Greece fought for the second time

It’s a pity that Dancsics’s team still lost this time.

Greece finally defeated Slovenia 88-77.

Moreover, Dancsics was injured in the second quarter.

Before the knee injury, he had just scored 18 points.

After the knee injury, Dancsics dropped out of the game directly.

In fact, the injury is not serious, but the knee is very important

For safety reasons, Dong Zi didn’t play in the second half.

But it does not prevent him from continuing to participate in the national team schedule.

The really bad news is that his national team-mates

Cancar, also unfortunately injured his knee in the game.

His injury is much more serious than Dancsics’s.

77 also prayed for the health of his teammates on social media.

But in a high probability, I didn’t run away without the World Cup.

Two consecutive defeats in the warm-up match, and I was slightly injured myself.

An important teammate almost reimbursed the race schedule.

Dancsics’s World Cup trip was not very smooth.

As the strongest player in the international arena at present,

How sure is he to lead the team to win the championship?

On August 5th, Beijing time, China beat Cape Verde 86-66 in a warm-up match that ended early this morning.

After the game, the China men’s basketball team released the data report of this game. According to this report, the China men’s basketball team performed very well on the offensive end, and the team’s offensive efficiency reached 126.8 points per 100 rounds.

In terms of shooting, 42% of China men’s basketball team’s shots came from outside the three-point line, and the shooting percentage reached 52%. In addition, China men’s basketball team’s shooting percentage in the field was 67% and 88% respectively.

In addition, in defense, the China men’s basketball team also performed well, and they limited the offensive efficiency of the Cape Verdean men’s basketball team to 97.3 points per 100 rounds.

The MVP of the China men’s basketball team in this game was young Cui Yongxi, who hit eight sports shots in 17 minutes and scored 18 points, 4 rebounds and 2 assists. The other two players who scored in double figures were Zhang Zhenlin (10 points) and Fang Shuo (11 points).

Fan Ziming’s response attracted the attention and support of the fans. Fan Ziming said that he has regarded Shougang as his second home and has a very harmonious relationship with his teammates. He hopes to stay in Shougang and continue to play for the team. Fan Ziming’s basketball talent can’t be ignored. His height is 2.11 meters, which gives him a certain advantage in the field. However, in recent years, Fan Ziming’s state is not satisfactory, mainly due to injuries, which has led to his state has been declining.

Just as Fan Ziming had doubts about his future, he learned that he was involved in the qi zhou transaction as a bargaining chip. Fan Ziming understands that as a professional basketball player, he has to accept the arrangement and scheduling of the team, but he still wants to stay in Shougang. After all, this team has become his second home.

Fan Ziming’s gratitude and attachment is not limited to the team, but also to the management and teammates of Shougang. He gets along very well with his teammates, helping each other and cooperating flexibly under the basket. They spent a lot of hard training and twists and turns together, and thus established a deep friendship. However, Fan Ziming’s dream came to a turning point, and he was told that he would move to Xinjiang. This is undoubtedly a huge blow to Fan Ziming, who doesn’t want to leave Shougang, let alone be moved to a new environment.

Fortunately, however, the transaction between Shougang and Xinjiang reached a deadlock, and Shougang decided to take the initiative to withdraw. This means that Fan Ziming’s dream has come true. He will stay in Shougang and continue to play for the team. Fan Ziming’s response did not leave the team, which not only showed his loyalty to Shougang, but also showed his desire for survival and his vision for basketball. Fan Ziming hopes to continue to play in Shougang, strive to restore his state and contribute to the team.

A regulation in chinese basketball association recently caused controversy. In the finals of the national U17 women’s basketball competition, a team 30 points ahead of its opponent can only win the runner-up, which makes chinese basketball association’s policy a laughing stock of national basketball. According to the regulations of the Basketball Association, the final result of the game not only considers the competition results, but also includes the physical test results and skill results. Only when all three results are ahead can the team become the final champion. The intention of the Basketball Association is to pay attention to the development of players in many aspects, but if the competition results cannot be used as the standard of champions, the competition will become meaningless. The core of competitive sports lies in the fairness and fairness of competition results. This practice of the Basketball Association deviated from the original intention of competitive sports and caused dissatisfaction among fans and the media.

This provision is not only contrary to common sense, but also has some practical problems. First of all, physical test scores and skill scores can be cultivated and improved, and competition scores are the results that truly reflect the strength of the team. If the results of the game lose the meaning of champion, the efforts and struggles of the players in the game will become worthless. At the same time, this regulation also brings great pressure to referees, because they should not only consider the results of the competition, but also examine the other two results. In addition, the recent transactions about qi zhou have also attracted attention. Qi zhou put forward three additional conditions to Shougang, which caused the transaction to be aborted. First of all, qi zhou hopes Shougang can pay him an annual salary of 25 million, however, this far exceeds the salary cap limit of 6 million stipulated by the Basketball Association. Secondly, he hopes to solve his hukou problem in Beijing, which is relatively easy for Shougang. Finally, he asked for a house in Beijing.

Although Shougang has the ability to meet qi zhou’s requirements, it violates relevant regulations and has a negative impact on the team. The basketball association has set up the salary cap in order to maintain the fairness of the league and avoid the team’s excessive dependence on individual players. The request for housing in Beijing is unfair to other players. Therefore, considering comprehensively, Shougang decided to withdraw from this transaction.

As a popular sport, basketball is often full of various dynamics and changes, which has aroused public concern and heated discussion again and again. Recently, the news of Fan Ziming’s request not to leave the team, the controversy caused by the regulations of the Basketball Association and the latest development of qi zhou trading have become hot topics, attracting many people’s attention. The news that Fan Ziming requested not to leave the team caused widespread concern. As a promising young basketball player, Fan Ziming has been deeply expected by the fans. And his sudden request not to leave the team has aroused many people’s doubts and discussions. Fan Ziming’s action is praised as the embodiment of true love for the team and loyalty, and some people think it is an alternative expression. In any case, the news that Fan Ziming asked not to leave the team will undoubtedly bring more topics and wonderful performances to the basketball world.

The controversy caused by the regulations of the Basketball Association has also become the focus of attention. The rules of the basketball association are to maintain the fairness and order of the basketball game, but sometimes it will cause some controversy. Recently, due to the release of a series of basketball association regulations, it has aroused fierce controversy among fans and the media. Some people think that these regulations limit the performance space of players and damage the appreciation of the game; Some people think that these regulations can better regulate and manage basketball events. The controversy over the regulations of the Basketball Association not only reflects the dynamics and changes in the basketball world, but also is a positive exploration and attempt.

The latest development of qi zhou trading has also attracted wide attention. As an important figure in China’s basketball field, qi zhou’s trade has been attracting much attention. Recently, the news that qi zhou is about to be traded has triggered a heated discussion among fans. This news not only reflects the strategic adjustment and evolution of the team, but also shows the concern and competition of the basketball community for excellent players. The latest development of qi zhou’s trading will become a stirring force for the future development of basketball, and I believe his performance will continue to attract many people’s attention.

To sum up, the news of Fan Ziming’s request not to leave the team, the controversy caused by the regulations of the Basketball Association and the latest development of the qi zhou trade all show the dynamics and changes in the basketball world. These events have aroused widespread concern and heated discussion, and also brought more topics and wonderful performances for the future development of basketball. Basketball is always full of infinite possibilities and variables, so we have reason to expect more news and stories to be displayed in the future development.