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Author: Wang Li Time: 2023-04-03 21:00
On April 2, 2023, rave, a cutting-edge domestic brand that focuses on new lifestyles, held a new product launch conference in Shenzhen with the theme of "opening a new imagination of life".AICE3, the first smart wearable air conditioner with human health monitoring function on the whole network, made a stunning appearance at this conferenceBrand co-founder Yan Longpeng and product manager Luo Rui made an in-depth analysis of the product’s original R & D intention, R & D process and innovative performance points at the press conference, and introduced the epoch-making product in detail for the global audience in an all-round way.
With the original intention of driving industry change, we continue to make efforts for outdoor cooling
In the past few years, the Rave Research Institute found that as the climate warms, more than 366 national weather stations around the world have released record high temperatures, and the number of people who die from heat stroke every year is as high as 5 million, and this number continues to rise. However, traditional fans and air conditioning products are very limited in application scenarios due to their bulky characteristics. At this conference, Yan Longpeng, the co-founder of the Rave brand, also carried a traditional air conditioner weighing nearly 40 kilograms to "demonstrate" the wrong outdoor cooling method for the audience. To this end, the Rave Research Institute has been hoping to develop a lightweight outdoor cooling product to solve the problem of heat stroke in outdoor travel for humans, and continues to make unremitting efforts to this end.
In 2020, Rave launched a market-disrupting bladeless neck fan, bringing the neck fan into the public eye, freeing their hands to welcome the summer breeze and refreshing users’ awareness of outdoor cooling products.
In 2021, rave noticed users’ high pursuit of high wind, so it revolutionized the air duct and launched a 4-core super-wind neck fan, which greatly improved the wind speed and increased the air volume by 130%.
In 2022, the rave innovative 8 air duct will produce wind up and down, and the new Phantom neck fan will be officially launched, truly enabling the wind to cover the whole body.
These three products have been ranked first in the domestic online market for three consecutive years, and more and more users and brands in the same industry have begun to pay attention to outdoor cooling products. On the way to driving industry change, rave can be said to have played a key role in promoting and leading. However, in order to create a more extreme outdoor cooling experience, rave research institute has undergone 4 years of technical research and continuous iterative innovation of products. In 2023, rave’s new generation of smart wearable air conditioners ushered in new opportunities.
An epoch-making explosion was born, opening up a new imagination of life
Up to now, the rave neck series has successfully applied for more than 230 patents, and has received a large number of real and original sound feedback from users around the world, which has been well received. However, rave’s research and development of products does not stop there. How to make the wind cooler and more comfortable is still the key point that rave needs to explore and improve.
In 2022, rave upgraded the neck fan to a neck air conditioner for the first time, and the cooling technology took a big step forward. "Although we have made a breakthrough in the industry, we still aspire to create an outdoor cooling product that is more extreme, healthier, and more able to meet the multi-dimensional needs of users," said the brand co-founder. Therefore, AICE3 smart wearable air conditioner was born under such a great research and development mission.
At the press conference, brand co-founder Yan Longpeng officially announced the three epoch-making innovations of AICE3:
"A device that truly realizes rapid coolingAICE3 can achieve an instantaneous temperature drop of 12.6 degrees, and the cooling performance is 26% higher than that of the previous generation of neck air conditioners, which is a ceiling-level existence in the industry.
"True outdoor equipment with human health monitoring": AICE3 is also a smart device that can monitor heart rate, blood oxygen and other signs at all times. It can monitor changes in human signs and soothe users’ emotions by adjusting temperature. It is an intelligent cooling partner that can truly understand emotions. Considering the development trend of the current environment, the function of integrating" health "monitoring can be said to be homeopathic.
"A truly intelligent temperature-controlled deviceThe AICE3 is equipped with an Arm32-bit smart chip, which can automatically adjust temperature changes according to the ambient temperature without manual operation, truly achieving active temperature regulation and making intelligence ubiquitous.
These three technologies that revolutionized the times were a major breakthrough in outdoor cooling equipment, which was enough to establish the leading position of rave neck air conditioners in the industry.
RANVOO-ICEMAX cooling technology and Metaura interactionSystem, refresh the new height of products of the same category
After a large number of user research, experiments and scientific calculation and demonstration, Rave found that "comfortable cooling experience" is the core demand of users to purchase cool products in hot weather, and effectively reducing the body temperature under high temperature is also the difficulty that outdoor cooling equipment needs to overcome. Therefore, the Rave Research Institute has improved and optimized the cooling technology from the three dimensions of "cooling efficiency", "heat dissipation system" and "innovative air duct", and strives to bring a cool and comfortable healthy cooling experience. This is also the launch of the AICE3 networkRave Ice Sensing Technology (RANVOO-ICEMAX)Product manager Luo Rui said in an interview with the media, "It is with the support of this cooling technology that AICE3 has achieved a continuous reduction of 10 degrees even in a high temperature environment of 40 degrees. Looking at the industry, no outdoor cooling product has been able to do it so far."
Products that can only cool down are not enough to have the significance of "epoch-making". Making the product return to the human itself is the ultimate goal of rave’s research and development of outdoor cooling products. rave hopes that smart wearable air conditioners are not only a tool for adjusting hot and cold, but also pay attention to the user’s health status, so that temperature can become a means of calming emotions and relieving stress. Therefore, AICE3 applies the intelligent Metaura active interaction system, striving to explore different scenarios, so that users can have a more comfortable temperature experience.
AICE series products are equipped with multiple temperature sensors to monitor the user’s body temperature and ambient temperature changes in real time. It has also introduced a healthy exercise section in AICE3. Through a variety of sensors, the product intelligently senses the user’s heart rate, blood oxygen and other signs, helping users have a healthier life and challenge higher limits. For example, if you start exercising in a very hot summer, AICE3 will recognize that the user has entered the exercise state through the Metaura system, actively turn on the cooling function, and adjust the temperature and wind according to the increase or decrease of exercise intensity, frequency conversion, switch to exercise mode, record the exercise data, and assist users in completing exercise indicators in a comfortable environment.
What’s more innovative is that AICE3 has designed a 1.9 three-dimensional pressure-sensitive touch screen that can be touched with gestures. Through full-screen touch and three-dimensional pressure-sensitive gestures, convenient functions such as quickly setting temperature and stepless wind speed can be realized. It also supports instant viewing of more health and sports data on the screen. This has truly achieved a new concept of leading the future and ushered in a new era of touch screens for wearing air conditioners.
According to statistics, a total of 200,000 + users from home and abroad watched the global live broadcast of the rave AICE3 product launch on the evening of April 2 at the same time, with a total exposure of 1.784 million + people and a total of 552,000 + likes. Among them, the live stream of the rave Tmall flagship store rushed to the TOP1 real-time list of Tmall live broadcast within half an hour of the launch. This series of data shows that this new product of the subversive era has indeed focused the attention of the whole network, and has also triggered a large number of users to be curious and explore the psychology of new technology products that can lead the future. It is not difficult to predict that in this summer, the rave AICE3 smart wearable air conditioner is bound to become a super hit in the technology wearable market, once again subverting people’s perception of outdoor cooling products, opening up new imaginings in users’ lives, breaking new highs in the industry, and helping the neck series product market take off.
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