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Most people’s evaluation of the Eleventh Generation is that the appearance has become ugly. The air intake grille without chrome trim and the flat air intake grille make this car look a little stingy. In addition, from the actual sales results, although the 11th generation Accord can still get the monthly delivery volume of 1W+, compared with the 10th generation Accord, the sales volume has dropped significantly, which is still based on the starting price of bare car of 114,800 yuan after its discount.

But then again, from my personal aesthetic point of view, in fact, the eleventh accord is not ugly after a long time, especially the eleventh accord with pure black color scheme and starry blue version. Moreover, for the 2025 Accord launched some time ago, the appearance of the new model has been slightly adjusted, and the intelligence of the high-profile model has also been upgraded. So, let’s take a look at the 2025 11th generation Accord to see how its products perform.

First of all, from the power point of view, the 2025 Accord only launched the fuel version, but compared with the past, it is still equipped with the Earth Dream engine with a maximum horsepower of 192 horsepower and the CVT continuously variable gearbox. However, it has to be said that it is really rare for a 1.5T engine to burst out with 192 horsepower, and at the same time, in the acceleration test of 0-100km/h, it also makes the zero-acceleration performance of this medium-sized car come to 8.6 seconds.

But unfortunately, among competing products of the same level with similar prices, they all provide 2.0T engines with higher horsepower and larger displacement, which can reduce the acceleration time from zero to eight seconds, and at the same time take into account good fuel economy. On the other hand, this 1.5T power system of Honda Accord, in the case of relatively small displacement, still needs the user to bear the comprehensive fuel consumption of about 8.2L per 100 kilometers, but fortunately, Honda Accord does not need to add 95.

Secondly, in terms of design, the 11th-generation Accord of the 2025 model still adopts a hexagonal air intake grille, and the narrow light groups on both sides are matched with a flat mesh, which also makes the whole front face of the car look flatter. At the same time, it is more youthful and fashionable without chrome trim, but it also lacks some exquisite atmosphere.

After coming to the side of the car, both the old eleven-generation Accord and the 2025 eleven-generation Accord provided different styles of wheel hub shapes. Like the previous generation Accord, they all provide a more elegant and sporty multi-spoke rim for the premium version and above. For the low-profile version of the Accord, pure aluminum alloy color matching is adopted. Although the multi-spoke petal wheel hub is fashionable, the solid aluminum alloy wheel hub looks really cheap.

However, for the 11th generation Accord of the 2025 model, the wheel hub of the low-profile model has been upgraded. As shown in the figure, the bright black painted wheel rim makes the low-profile Accord look a bit delicate, and the blackened style can also create a good sense of fashion and sports.

At the rear of the car body, the penetrating taillight with slim shape and blackened surface is the biggest highlight of the 11th Accord in appearance. Compared with the 10-generation Accord, the tail of the 11-generation Accord can highlight the popular sense of modern technology and fashion movement, and it also has a good visual effect after lighting at night.

After arriving in the car, the 2025 Accord still continues Honda’s latest family-style design, the 12.3-inch suspended central control panel, and the penetrating honeycomb decorative strip given by the air conditioning outlet, all of which can enhance the young fashion sense of the front row. In addition, the knob adjustment button located below the central control panel is also worth mentioning, because it can not only display a simple digital clock, but also replace the LED display screen on its surface with air conditioning control area through the car screen, as well as user-defined functions. In addition, in terms of intelligent configuration, the flagship version of the 2025 Accord has added DOW opening warning, as well as automatic access to the ramp and, at the same time, the Honda CONNECT version 4.0 will also bring a better car experience.

Edit summary

To sum up, the 11th generation Accord with blackened wheels has indeed brought more youthful sports atmosphere to the basic design. Compared with the previous 11th generation Accord with low-profile version, the 2025 Accord with bright black wheels not only looks more classy, but also conforms to the young and fashionable design language of the 11th generation Accord. In addition to optimizing the low-profile models, the high-profile version also upgraded Honda’s latest smart driving technology, which improved the daily travel experience of users to some extent. So at the end, what do you think of the performance of the 2025 Eleventh Accord? Please leave a message in the comments section.

1905 movie network feature A man and a dog, a story of a small town, a journey of honor. The film, which has been called the director’s "most special work" and an image-subversive work, won the top prize in the "One Focus" section of the 77th Cannes International Film Festival. Chinese films have once again exploded in Cannes after 18 years.

However, the release of "Dog Formation" in the country is concerned about the mediocre, some viewers said that "I fell asleep" "I don’t understand it at all" "like the leaders who talked a lot at work but didn’t talk about anything ”······

In this episode, we have invited Li Bin, a professor at Beijing Film Academy, to join us in focusing on the controversial film "Dog Formation".

01

Dispute 1:2-hour small town story, don’t understand?

Looking at the movie reviews of "Dog Array", the first point of controversy for the audience about the film is "don’t understand". Unlike traditional commercial films with strong plot, the story line of "Dog Array" is relatively fragmented, interspersed with many character relationships outside the main story, such as Jiro’s classmate, father, and his object of admiration, etc., making the narrative of the film slightly cluttered.

By grasping the main story of the film, it is easier to feel that what the movie "Dog Array" really wants to express is a profound discussion of the proposition of life. Jiro, played by Peng Yuyan, returns to his homeland after being released from prison. In the face of prejudice and prevention, he does not know how to start a new life. In the end, he is forced to choose to join the dog fighting team for a living, but he accidentally saves a stray black dog. In getting along with the black dog, Jiro gains the courage to go on the road again. One person and one dog redeem each other and hug each other’s new life.

Li Bin believes that in addition to the main story of Jiro and the Black Dog, Jiro’s confidant Grapes, enemy Hu Butcher, friend Nie Qianli, neighbor Lao Camel, boss Uncle Yao, and so on, these vivid and vivid beings constitute a very important catalyst for the entire change of Jiro. These characters allow different aspects of Jiro’s personality to be revealed and revealed, embodying an important emotional connection between him and the outside world.

For example, the girl played by Grapes is lively and decisive, and she will bravely ask Jiro if she dares to marry him after recognizing her own intentions. "This is a very vital character, and it also brings hope to Jiro." Li Bin said that Erlang killed Hu Butcher’s nephew by mistake, so Hu Butcher insisted on seeking Jiro’s explanation, and even wanted to burn the rope and harm him when he jumped bungee. But when Hu Butcher encountered danger, Erlang chose to lend a helping hand regardless of previous suspicions. In the end, Hu Butcher sincerely thanked Jiro for saving his life and let go of the grudge; although Uncle Yao, the boss of the rivers and lakes, did not like Jiro’s stubborn character, he still sold the dog to Jiro…

Li Bin said: "A good work communicates with the audience through emotion. This film may not have strong sensationalism, but its emotional expression seems to be slowly surging in the gray base color, moisturizing the audience’s heart and giving everyone a kind of strength to go back on the road."

02

Dispute 2: The male lead only has five lines, is it too deliberate?

After the film was broadcast, many viewers argued over the setting of the male lead, with some praising Peng Yuyan’s role as Erlang as a shining figure after Chen Guilin. Others thought that the 116-minute film’s male lead only said less than five sentences, with too few lines, which affected the perception.

In the face of controversy, Li Bin believes that the setting of the male protagonist speaking less is closely related to the experience of the characters themselves. She said: "Too much language will eliminate the sense of silent power that the protagonist has. After ten years in prison, Jiro has completely disconnected from his hometown and era. He has no concept of the topics discussed by the people around him, so it is difficult to find a suitable opportunity to talk."

In fact, most of the male protagonist’s language expressions in the film are replaced by fighting actions, which makes it easier to bring a sense of silent power and contrast to the audience and enhance the tension of the characters. Too much language will eliminate the silent power of the protagonist.

03

Dispute 3: Are the animal symbols that appear in turn too stacked?

The appearance of tigers, dogs, snakes and many other animals in the film, which some large-read audiences regarded as a kind of accumulation of symbols. To this kind of view, Li Bin explained: "I think animals are very important in this film. Animality is actually the part that the director wants to present in the human life base color that should be publicized."

The animals in the film were in harmony with the humans, and the animals in the zoo were a true portrayal of the trapped people. After Erlang returned to the town, he was a stray man on the edge, and Black Dog was a wanted stray dog. They were not just the companionship of pets, but the mutual redemption of emotions.

Secondly, Li Bin believes that the black dog evokes Jiro’s animality to a certain extent. For example, at the beginning of the film, Jiro beats the dog, and the black dog bites Jiro back, showing that people and animals are equally aggressive; Jiro rushes into Hu Butcher’s house with chains to avenge the old camel. The black dog is worried that Jiro will also break the window and rush in together.

"Animality is actually the most basic force for survival. It represents a return to the basics, and humans sometimes have to bravely break free from shackles in order to survive like animals," Li Bin said.

As a film with a lot of author expression, the innovation of "Dog Formation" is not only the breakthrough setting of the relationship between humans and animals, but also the profound discussion of the proposition of life. The film presents the possibility and emotional face of another story between humans and dogs, allowing the audience to see that under the interweaving of human feelings, everyone has unavoidable love, help, responsibility and cause and effect in their lives. Therefore, it is advisable to bravely break through the shackles of life, respect instincts, and return to the base color of life.

Text | Business at a glance, wooden fish

Editing | Xue Xiang

On the evening of August 25, Nongfu Spring released its 2021 semi-annual report.

In the financial report, Nongfu Spring experienced good growth in revenue and net profit in the first half of 2021.

In the first half of the year, Nongfu Spring’s revenue was 15.17 billion yuan, an increase of 31.4% year-on-year; net profit was 4.013 billion yuan, an increase of 40.1% year-on-year; gross profit margin rose from 59.9% in the same period last year to 60.9%.

This is the best growth rate of Nongfu Spring since 2017. For the increase in revenue and net profit, Nongfu Spring said in the financial report that this is mainly due to the increase in the company’s product sales, the change of product structure and the effective control of the cost of PET (the material used in the bottle).

Let’s take a look at the main business segments of Nongfu Spring, including packaged water, tea beverages, energy drinks, juice drinks, and other innovative categories.

The financial report shows that in the first half of the year, the revenue of Nongfu Spring packaged drinking water products was 8.919 billion yuan, an increase of 25.6% year-on-year; the revenue of tea drinks was 2.18 billion yuan, an increase of 36.4% year-on-year; the revenue of functional drinks was 2.004 billion yuan, an increase of 38.4% year-on-year; the revenue of fruit juice drinks was 1.224 billion yuan, an increase of 29.9% year-on-year.

It is worth noting that although the sparkling water of its innovative category in the first half of the year was accused of false propaganda due to its Japanese advertisements, it encountered a marketing "rollover" storm, but it did not hinder the growth of Nongfu Spring related fear of you getting tired. According to the financial report, "other categories" including Nongfu Spring soda, gas-flavored drinks, coffee drinks, plant yogurt and other new products earned 846 million yuan in the first half of 2021, an increase of 86.8% year-on-year.　

　We should also see that the rapid growth of Nongfu Spring’s revenue in the first half of the year was due to the increase in marketing expenses. According to the financial report, Nongfu Spring’s sales and distribution expenses increased by 860 million yuan to 3.554 billion yuan in the first half of the year, an increase of 31.92% year-on-year. This is also the period when Nongfu Spring has invested the highest amount in marketing expenses since 2017.

Let’s take a look at management data again.

The gross profit of Nongfu Spring is amazing. The financial report shows that during the reporting period, the gross profit of Nongfu Spring was 9.241 billion yuan, an increase of 33.7% year-on-year, and the gross profit margin reached 60.9%; the net profit was 4.013 billion yuan, an increase of 40.1% year-on-year, and the net profit margin increased by 1.6 percentage points year-on-year, reaching 26.54%. More than the competitor Master Kong, the unified 30% gross profit margin is nearly twice.

From the financial report, the improvement of Nongfu Spring’s net profit is due to the reduction of Nongfu Spring’s management fees and financial expenses. In the first half of the year, Nongfu Spring’s management fees (administrative expenses) decreased by 5.16%, and financial expenses decreased by 20.69% year-on-year.

Of course, compared with the bright results of the first half of the year, Nongfu Spring’s performance in the secondary market is very dismal. Since January 8 this year, Nongfu Spring’s share price reached the highest point of HK $67.75 per share, Nongfu Spring has begun to fall all the way. As of August 25, the entire share price has fallen by more than 40%, and the market value has evaporated more than 300 billion Hong Kong dollars. The decline in market value has also caused the price of Nongfu Spring’s helmsman, Zhong Sui, to shrink significantly. From January 8 to the end of June for more than 5 months, Zhong Sui’s worth has evaporated by about 270 billion Hong Kong dollars, which also made him lose the throne of the richest man in Asia and China.

It is reported that as of today’s Hong Kong stock close, Nongfu Spring’s share price fell 2.96% to HK $39.3/share, with a total market value of 441.986 billion Hong Kong dollars. In the Forbes real-time rich list, Zhong Shanyuan ranked second on the Asian rich list with a price of 66.70 billion US dollars and returned to the position of the richest man in China.

After the release of this financial report, the downward trend in the share price of Nongfu Spring may have eased.