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Heavy rain! The temperature difference is 21℃! The weather in Jiangxi is too exciting next.

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Just now! Jacky Cheung confirmed! These last two days

The temperature rises and the sun goes online.

Are there many friends?

Ready to go out and enjoy the flowers?

Pay attention to the friends who plan to travel tomorrow!

The weather in Jiangxi is going to reverse again

It’s raining hard!

A new round of rainy weather is online again.

According to the China Weather Network,

The latest precipitation forecast shows that

Extensive rainfall

Will once again affect Jiangxi

Tomorrow (this Sunday)

It will rain all over Jiangxi.

Among them, there is moderate rain in central Jiangxi and southern Jiangxi

There are also heavy rains in some areas.

So here comes the question

How long will this rain last?

The temperature difference is 21℃! It rained for six consecutive days.

The weather in Jiangxi is too exciting next.

According to the meteorological department of Jiangxi province

The latest forecast released shows that

The following week

Many places in the province will be maintained.

Rainy, rainy, rainy weather

Take Yichun weather as an example.

start from tomorrow

The following week

It rained for six days.

besides

Pingxiang and Xinyu.

It will also enter the empty window period of "sunshine"

Rain, rain, rain.

Even more exciting is that

By the end of this month,

The weather in Jiangxi once again

Enter crazy mode

According to the latest data from the Central Meteorological Observatory

March 23

The highest temperature in Jiujiang is 27℃

The lowest temperature is only 6℃

The temperature difference is as high as 21℃!

So

Go out during this time

Everyone still wants it.

Take "onion dressing"

Do a good job of daily warmth.

Go out and prepare an umbrella.

Specific weather conditions

Two days after tomorrow

There is a precipitation weather process in the whole province

Among them, there will be light rain to moderate rain on cloudy days in central Jiangxi and southern Jiangxi tomorrow.

There is heavy rain in some areas.

Cloudy days turn to light rain in northern Jiangxi

the day after tomorrow

Cloudy to sunny in northwest Jiangxi

The rain stopped and turned cloudy in other parts of the province.

During the day from 12th to 13th.

The whole province is sunny to cloudy

It is partly foggy in the morning.

13th night-14th

The whole province turns cloudy to cloudy with light rain.

Among them, there are moderate to heavy rains in parts of central Jiangxi and southern Jiangxi.

15-16

There was a precipitation process in the whole province

There is moderate to heavy rain in some areas.

17th

It stopped raining and turned cloudy.

18th-19th

Cloudy to sunny days in the whole province

It is partly foggy in the morning.

The main cities and scenic spots in the west of Jiangxi Province

Seven-day weather forecast

Original title: "Heavy rain! The temperature difference is 21℃! The weather in Jiangxi is too exciting next.

Read the original text

On the national feelings in Jin Yong’s novels

> >
13:13 on August 29th.

Editor: Quge Source:China Journal website
The mainland version of "Eight Dragons" started shooting yesterday. Jin Yong fans are controversial about the actors. (13:00 on August 28th) Jin Yong, the "Hero", returned to the Jianghu to revise 15 martial arts novels. (10:54 on July 21)

What are the customs and habits of New Year’s Eve? Briefly introduce the attention and taboos of New Year’s Eve.

  New Year’s Eve is a traditional festival in China. Throughout the ages, people have celebrated it in various ways. So what do you know about the customs of New Year’s Eve? New Year’s Eve, as a traditional festival in our country, is there any stress? Xiaobian has sorted out the precautions for New Year’s Eve. Let’s take a look at those who are interested.

Spring Festival is approaching.

Customs and habits of New Year’s Eve

What are the brief introductions of New Year’s Eve customs?

  "Set off fireworks". Setting off firecrackers is a must on New Year’s Eve. Legend has it that the monster "Xi" is most afraid of the sound of firecrackers. Our ancestors used firecrackers to drive away the monster. Nowadays, the firecracker has been given a new meaning. It also has the function of dispelling poverty and bad luck. The noise also represents a colorful and prosperous life in the new year. Therefore, firecrackers must be lit on New Year’s Eve. Firecrackers are a specialty of China, also known as "firecrackers", "firecrackers" and "firecrackers".

  "Shounian". Keeping old age on New Year’s Eve is one of the most important activities, and the custom of keeping old age has a long history. People often stay up all night on New Year’s Eve, which is called Shounian. The earliest record of observing the old age can be found in the local records of the Western Jin Dynasty: on New Year’s Eve, all parties give gifts, which is called "giving back the old age"; Wine and food are invited, which is called "don’t be old"; It is called "dividing the age" when the young and the old gather to drink and wish a complete song; Everyone stays up all night, waiting for the morning, which is called "keeping the old age". On New Year’s Eve, the whole family get together, eat New Year’s Eve, light candles or oil lamps, sit around the stove and chat, waiting for the time to bid farewell to the old year and welcome the new year, and keep vigil all night, symbolizing driving away all evil diseases and looking forward to good luck in the new year. Because of its great significance, until today, people are still used to keeping the old year and welcoming the new year on New Year’s Eve.

  Eat rice cakes and jiaozi. The traditional Spring Festival begins on the eighth day of the twelfth lunar month (that is, Laba Festival), and housewives begin to arrange all kinds of food needed for the New Year. Steamed rice cakes, because of their homophonic "high age" and varied tastes, have almost become a must-have food for every family.

Good luck in the year of the rat

Pay attention to New Year’s Eve

  "Bao jiaozi". Eating jiaozi is a traditional way to celebrate the New Year in the north. The Spring Festival is a family reunion festival. On this festival, wanderers who are away from home have to come home from Wan Li for thousands of miles. The whole family has to sit around and wrap jiaozi for the New Year. jiaozi’s practice is to make dumpling skins with flour first, and then use leather bags to stuff them. The contents of the stuffing are varied, and all kinds of meat, seafood, eggs and seasonal vegetables can be stuffed. The orthodox jiaozi method is to cook them in clear water and mix them with vinegar and minced garlic after picking them up. There are also ways to fry jiaozi and bake jiaozi (fried dumpling). Because the word "He" in dough mixing means "He"; Jiaozi’s "Jiao" and "Jiao" are homophonic, and "He" and "Jiao" have the meaning of reunion, so jiaozi is used to symbolize reunion of acacia; It is very auspicious to take the meaning of making friends at an older age; In addition, jiaozi, shaped like an ingot, eats jiaozi during the Chinese New Year, which also has the auspicious meaning of "making a fortune".

Pay attention to New Year’s Eve and taboo matters.

  1. New Year’s Eve dinner

  The New Year’s Eve dinner is also called the reunion dinner. According to Zonggu’s Record of Jingchu’s Age, it was customary to eat New Year’s Eve dinner at least in the Northern and Southern Dynasties. Because it is winter, northerners often set up hot pot in the middle of the dining table, so it is also called a stove.

  The dishes of northerners’ New Year’s Eve often include dumplings, fish, rice cakes and long-term vegetables. Because dumplings look like gold ingots, which means wealth; Fish can’t be finished, because in Chinese, "fish" and "Yu" are homonyms, which means "more than one year". The rice cake has the meaning of "rising year by year"; Eating long-term vegetables has the meaning of longevity. In South China, there are many kinds of chicken, roasted meat, Nostoc flagelliforme and oyster sauce, because Nostoc flagelliforme and oyster sauce are homophonic. A typical New Year’s Eve dinner in the south of the Yangtze River must have fish and a rich soup pot.

  According to the old ceremony, the traditional seats on New Year’s Eve are "respecting the east from the left" and "facing the gate for respect". The head of the annual banquet is the elder with the highest seniority, and the last seat is the lowest. If it is a treat, the chief is the most respected guest, and the host is at the bottom. No one else can sit down until the chief is seated, and no one can start work until the chief starts work.

  Day.

Annual flavor is heavy.

What are the taboos on New Year’s Eve?

  2. Don’t draw water

  There is a taboo of "not pumping water" during the Chinese New Year. People who have wells at home should "seal the wells" before dusk except the day, put wooden covers on the wells, burn incense and worship sacrifices after offering cakes, and then open the covers for reuse three days later.

  3. ancestor worship

  Sacrificing ancestors is the first important event on New Year’s Eve. In many parts of our country, on this day, people will put rich meals and light incense sticks at home, and parents will lead their children to worship. In some rural areas in the north, paper money will be burned at home. In the evening of New Year’s Eve, candles are lit in front of the ancestor statues, wine is poured, and dishes are placed. The whole family holds a grand sacrifice ceremony to express their feelings of "pursuing the future with caution". People didn’t begin to enjoy the New Year’s Eve dinner until our ancestors had eaten it.

  4, lucky money

  The ancients were very particular about lucky money. The copper coins used need a lot of money and new money, and then they are made into various shapes with red ropes. Some wear hundreds of copper coins, which means "long life"; Others are dressed in auspicious shapes such as carp, ruyi and dragon, meaning "money dragon" and "money surplus" in order to bring good luck. In addition to giving children "lucky money" by elders, in some areas there is also the custom of giving "fruit on the eve of the year". On New Year’s Eve, the elders will put oranges, lychees and other fruits on the child’s pillow and take the meaning of "Geely" to wish the child good luck in the coming year. With the development of the times, the current "lucky money" is more direct and pure. Generally, red tickets are wrapped in exquisite red packages and then distributed to children for a good lottery.

  5. Step on the Year’s Activities

  On New Year’s Eve, people in our country will also hold a year-old stepping activity, that is, stick sesame stalks in the courtyard in the shape of gold ingots made of yellow paper rolls and save them into a bundle, which is called "cornucopia". Then, the whole family crushed it with their feet to harmonize "old age" with "broken", and borrowed the auspicious meaning of sesame blossoms, wishing the family prosperity and expressing their wishes and prayers for the new year.

  6, shou sui

  Keeping the old age on New Year’s Eve is also a long-standing custom. As early as the Western Jin Dynasty, it was clearly recorded in the local customs: "I don’t sleep all night, waiting for the dawn to keep the old age." Legend has it that observing the age is to prevent the infringement of a unicorn, which is most afraid of fire, red and sound, so people wear red clothes, light red lights, put up red paper, set off fireworks and firecrackers, burn incense and pray all night, and have the custom of "observing the age" on New Year’s Eve. "Ji Sheng at the age of Emperor Jing" records: "High fever, silver candle, drinking pine mash, sitting on the altar, called keeping the age, and prolonging the year by omen."

  Many places also call New Year’s Eve "Ji Xiangye". On this night, both adults and children should say auspicious words, not unlucky words, dirty words and disrespectful words, or they will have bad luck all year. Therefore, joy, kindness and reunion are the biggest themes of New Year’s Eve.

  7. Turn on the light and sleep

  You can’t turn off the lights when you sleep on New Year’s Eve. You can’t turn off the lights until dawn on the first day of the new year. On the whole night of New Year’s Eve, the lights are generally not turned off at home, especially in the house where ancestors are supported.

  8, avoid breaking utensils

  There is also the custom of avoiding breaking utensils on New Year’s Eve. People believe that if the dishes and cups are broken on this day, it will mean "broken luck" in the new year. Sometimes accidentally breaking cups and plates on this day, the elders will hurry to wrap them in red paper and recite auspicious words such as "Peace through the years" to remedy it. Folks believe that putting the pieces wrapped in red paper on the sacred case for a few days can resolve possible disasters. Therefore, in order to win a good lottery on New Year’s Eve, people will be cautious in their words and deeds in order to achieve a lucky year.

  9. Post Spring Festival couplets

  Spring Festival couplets, also called "door pairs", "spring stickers", "couplets" and "couplets", belong to a kind of couplets and are a unique literary form. This pair of the earliest Spring Festival couplets in the world, "Three Yang began to spread, and four orders began to open", was recorded on the Dunhuang suicide note unearthed in the Tibetan Sutra Cave of Mogao Grottoes, written by Liu Qiuzi, a Tang Dynasty, in the eleventh year of Kaiyuan (723). The folk custom of sticking couplets on the Spring Festival began to prevail in the Ming Dynasty, and the birthplace of the trend was Nanjing. Now people in Jiangnan pay attention to posting Spring Festival couplets on the morning of New Year’s Eve.

  10. paste new year pictures

  New Year pictures, like Spring Festival couplets, originated from "door gods". With the rise of engraving printing, the content of New Year pictures is not limited to the door gods and so on, but gradually the god of wealth is invited to the home, and then colorful New Year pictures such as Three Stars of Fu Lushou, heavenly god blesses the people, Harvest of Five Grains, Prosperity of Six Livestock, Greeting the Spring and Blessing the New Year are produced in some New Year pictures workshops to meet people’s good wishes of celebrating and praying for the New Year.

  11. stick grilles

  In the folk, people also like to stick all kinds of paper-cuts on the windows-window grilles. Window grilles not only set off the festive atmosphere, but also integrate decoration, appreciation and practicality. Paper-cutting is a very popular folk art in China, which has been loved by people for thousands of years. Because it is mostly stuck on the window, it is also called "window flower". With its unique generalization and exaggeration, window grilles show auspicious things and good wishes incisively and vividly, and decorate the festival with splendor.

  12, paste the word blessing

  It is a long-standing folk custom in China to stick blessings on the Spring Festival. Sticking the word "Fu" in the Spring Festival places people’s longing for a happy life and wishes for a bright future. There is no uniform standard for how to paste the word "Fu".

  13, zero must go home.

  After the reunion dinner is finished with laughter, the family will sit around the TV to watch the Spring Festival Gala, or visit relatives’ homes to chat, but they must get home before zero. At 1: 00, the whole family should "keep watch" at home. When the hands of clocks and watches pass 12 o’clock, people will set off firecrackers already prepared to celebrate the arrival of the New Year.

  14. Burning firecrackers

  There is a folk saying in China that "opening the door to firecrackers". That is, at the arrival of the new year, the first thing for every household to open the door is to set off firecrackers to eliminate the old and welcome the new with the sound of firecrackers. Its origin is very early, and it has a history of more than two thousand years. Setting off firecrackers can create a festive and lively atmosphere, which is a kind of entertainment in festivals and can bring happiness and good luck to people.

Editor in charge: Ke Jinding

Sichuan men are drunk to death after eating the New Year’s party, and when they drink to death, they fall asleep.

  "As long as you are in love, you should fall asleep when you drink to death", and the rhetoric on the wine table turned into a real tragedy: last week, Gao Hua (pseudonym), director of the legal service office of Linshi Town, Fuling, hosted a banquet for local cadres, then went home drunk, went to bed and never woke up.


  Go home drunk and die in bed.


  Yesterday (January 19) morning, the person in charge of the legal service office of Linshi Town, surnamed Jiang, said that at 1 pm on January 14, Director Gao, who lives in Fuling City, called him and two other comrades in the office to have a group dinner.


  Jiang recalled that two months ago, he became the director of the institute. On the day of the dinner, Jiang had other business and didn’t go to the group annual banquet. The next day, he received a phone call from Gao’s family, saying that something was wrong.


  After 1 pm that day, Jiang rushed to Gaojia and learned what had happened: On the evening of 14th, Gaojia went home to sleep with drunkenness after entertaining guests. At 12 noon the next day, I was still in bed. His family called him to get up for lunch, but no one answered.


  "When the family checked, they found that his body was cold." Jiang said. Afterwards, everyone thought that he was in good health and died of drunkenness.


  I drank 6 liang of white wine before the accident.


  According to an insider, there were 13 people who attended Gao Hua’s banquet that day, including two deputy mayors of Linshi Town, two staff members of the grassroots department of the Judicial Bureau, staff members of the Judicial Office of Linshi City and court staff of Linshi Town.


  The guests recalled that on the same day, Gao frequently toasted the guests during the dinner, and asked everyone to give their support in the work in the coming year. Many guests estimated that Gao had drunk more than six taels of liquor at that time.


  "He has a good capacity for drinking, and he can drink more than a catty at ordinary times." A guest said. They didn’t expect that something happened when they drank more than six taels that day. Another guest said that on that day, after drinking more than six taels of wine, he was dizzy and faltered.


  After the dinner, the guests left one after another. The next day, they received news that Gao was unfortunately drunk to death.


  The family claimed 380,000 yuan from the Justice Bureau.


  Yesterday afternoon, Xiong Yiping, director of the Fuling District Judicial Bureau, told reporters that after the incident, Gao’s family found the Judicial Bureau and thought that Gao died on business: Gao invited guests to dinner, not for himself, but for the legal service office, so Gao’s family claimed 380,000 yuan.


  Director Xiong said that the Bureau of Justice only provides business guidance to the legal service office, and the service office has nothing to do with the Bureau of Justice, whether it is personnel or business, so it is impossible to talk about death in the line of duty. However, considering that Gao’s child is only 14 years old and is in the second grade, the bureau decided to give relief to Gao’s family.


  On the evening of January 16th, with the active handling of the Judicial Bureau, Fuling Grassroots Legal Service Workers Association signed an agreement with its family to compensate for financial difficulties. It was revealed that the compensation was more than 200,000 yuan. The day before yesterday, Gao’s body was cremated.


  Director Xiong did not disclose the amount of compensation to reporters, but he did not deny the compensation. He said that compensation is being raised and will be paid to Gao’s family on January 23.


  (3) compensation by government departments


  According to reports, the government of Linshi Town, the district judicial bureau and the district court, where the guests who accepted the banquet on that day, will give certain compensation for difficulties.


  The person in charge of the legal service office of Linshi Town, surnamed Jiang, said that the Fuling Grassroots Legal Service Workers Association initiated more than 10 legal service offices in the district to donate money to Gao’s family: each office donated at most 5,000 yuan and at least 2,000 yuan. This sum will also be part of the difficult compensation.


  There is also a sum of compensation from 13 guests who attended the banquet that day. Director Xiong of the Justice Bureau said: Thirteen guests each donated 1,000 yuan as compensation for Gao’s family. According to the reporter’s understanding, last year, a unit in the district had a treat and a guest was drunk. The court decided to compensate the family members of the deceased according to the proportion of whether the guests participated in persuading or gambling on alcohol.


  Yesterday, a guest who had donated 1000 yuan said that Gao’s unfortunate death made him feel very uncomfortable, and he would drink less in the future. He believes that this is a tragedy caused by the "wine custom". The wine custom of "as long as the feelings are close, you should fall asleep when you drink to death" and "deep feelings and one mouthful stew" should be abandoned. (Nie Chao Teng Zhouhui)

Editor: wangxin

Fashion devil’s "fashion classics": fashion, it can be so simple.

Fashion trends come and go, but there are not so many people who really have the right to speak in fashion.

Speaking of the ranking of the world fashion industry, Anna Wintour, editor-in-chief of vogue, the big magazine of the universe, must be in the top ranking.

Accustomed to the ups and downs of the fashion circle, she has been in the fashion industry for many years, and she has her own style and taste early. Moreover, she has also developed a pair of critical eyes and can see through the truth of fashion.

In the column of "Go Ask Anna", she opposed the cold image of the fashion devil and gave quite practical suggestions on the dress problem that most people pay attention to. After reading Anna Wintour’s "Fashion Classic", we know that fashion can be so simple!

Below, let’s take a look at the most essential questions and answers.

Q: What kind of items do you need in your wardrobe?

A: the basic model that won’t make mistakes.

Even if there are a lot of clothes, if you are often embarrassed about matching in front of the closet and your mind is always blank, it means that the stock of the basic version in your closet is not enough.

"Basic models" are the most basic items that can adapt to various occasions and blend into various styles.

Anna gave several examples, such as sweaters, trousers, overskirt and coats with simple designs. Even though they look ordinary at first glance, they can show different styles through collocation.

In addition to being changeable and easy to wear, these basic items also have a super big advantage, that is,"Never make mistakes".

Usually, in Anna Wintour’s collocation, the frequency of basic models is also very high. Pixel-colored knitted tops, capable skirts and shirts all appear from time to time. Sometimes, the same skirt, changing tops feels like a new LOOK.

After winter, she also wore the red leather windbreaker for countless times, and used it to cover all the printed dresses in the closet, which had her own style.

It can be seen that identifying a single item with a relatively basic style and then wearing it repeatedly is the beginning for us to be more recognizable in wearing it.

Even the devil wears a red carpet when she goes out in fashion all day, and she pays so much attention to the basic model, so we should learn how to wear the basic model with simple and uncomplicated personality.

Q: Are there really any shoes that are suitable for wearing at any time?

A: Comfortable shoes.

someone says that"The creation of wearing style starts with a pair of shoes"Even if the collocation is ordinary, a pair of shoes can make our overall style stand out quickly.

However, comfort is more important than beauty in the devil’s heart.

Only by dressing comfortably can people show more confident and comfortable dress style, which is also very obvious in Anna Wintour’s dress pictures.

When paired with skirts, she loves a pair of nude high-heeled sandals with crossed front pieces.

It is said that these shoes were specially designed for her by Manolo Blahnik in 1994. Therefore, although they are high-heeled shoes, they can definitely meet the requirements of the devil in terms of comfort. Clothes come and go, but shoes are always that pair.

Indeed, nude high-heeled sandals have an obvious effect on lengthening the leg lines, and the suitable nude color makes the shoes become an extension of the legs, which can be easily handled by nature and dresses of various colors. No wonder some people say that these shoes are semi-permanent just like Anna’s BOB hairstyle.

In winter, Anna Wintour will replace these shoes with black boots, and generally choose thick heels. The color of deeper shoes is more harmonious with the heavy texture of autumn and winter clothes. Thick heels also enhance the comfort of high heels.

It can be seen that shoes don’t need so many, as long as they are comfortable and versatile enough, even if they look like "two pairs of shoes", they can still go to the top of fashion (of course, Anna Wintour has other shoes, but the flop rate of these two shoes is too high).

Q: How to make the shape more distinctive?

A: Interesting accessories.

Basic clothes and simple shoes, at this time, if you want to make your style more prominent, you must work hard on accessories.

Anna Wintour suggests that as long as the budget is sufficient, you must add some interesting matches. In practice, she does. Whether wearing a dress, a overskirt or a tweed coat, she likes to wear a big gem necklace to show off her personality.

No matter whether the color of clothes is elegant or bright, Anna Wintour always likes to add a short necklace with relatively exaggerated shape to her clothes, focusing on the upper body.

However, in order to unify the tone, when she chooses a gem necklace, she usually has a small echo with the color of the dress (seedling feels that her gem necklace is like her dress, although the style is similar, there may be 10086 different colors).

At ordinary times, sunglasses are also her unchanging accessories for ten thousand years."Necklace+Sunglasses"The serial offensive makes Anna Wintour’s style even simple, but it always has a unique atmosphere.

However, this short gem necklace is picky about the length of the neck. It must have Anna Wintour’s slender neck and a good head-to-body ratio to control it.

If your neck line is not as good as Anna Wintour’s, you can try less attractive accessories such as clavicle chain. Sometimes, even the same dress will show a completely different taste after the matching accessories are replaced.

Well, I’ve shared with you the three dress issues that most people care about. I didn’t expect the fashion advice of the fashion devil to be so grounded and hit the nail on the head.

It seems that fashion can also be very simple. Subtraction before addition is the key to personal style.

More beautiful skills and practical things to share, don’t forget to "pay attention"! (The article is original, and the pictures are all from the Internet. If there is any infringement, please contact to delete it) # Brand Good #

Without Li Jiaqi and Viya, which beauty brands are better off?

Reporter | Chen Qirui

Editor | Lou Qinqin

Not all beauty brands rely on head anchors.

On July 13th, the local beauty brand Polaiya said at the investor exchange meeting that in 2021, the head anchor delivery accounted for a small single digit in the total sales of product live broadcast. On Tik Tok, nearly 60% of Polaiya’s live broadcast activities are self-broadcast by the brand. At present, Polaiya mainly broadcasts live on Tmall, Tik Tok and JD.COM platforms.

During the "6.18" period in 2022, Polaiya ranked fifth in the Tmall beauty sales list; Its make-up brand Caitang ranks ninth in Tmall’s make-up sales list. In the future, Polaiya will continue to broadcast live, and this year, it will open a second official account in Tik Tok, mainly to promote popular items such as the essence of double antibodies.

According to the report of Qingyan, the information media in the beauty industry, Lin Qingxuan’s self-broadcast accounted for 60% during the "6.18" period in 2022, and the master anchor accounted for 40%. Shanghai jahwa Group, which owns brands such as herborist and Yuze, started the construction of the live broadcast center in December 2021, saying that 70% of the self-broadcast content will be completed by the internal team in 2021, and the store self-broadcast GMV will increase by more than 300% year-on-year.

According to the research report of CITIC Securities, in 2021, Li Jiaqi and Viya will account for about 10% of the live broadcast sales of Polaiya. Li Jiaqi and Viya accounted for about 25% of the live broadcast sales in shanghai jahwa, mainly in Yuze and herborist. According to the report, most A-share cosmetics listed companies are not highly dependent on the head anchor.

With the rise of anchors such as Li Jiaqi and Viya, live broadcast has become an important channel for beauty brands to promote online sales growth.

In this process, the head anchor promoted the sales growth of high-end overseas brands such as Lancome and Estee Lauder, and also made new domestic brands such as Perfect Diary and Flower Xizi come out of the circle, while local brands such as Polaiya and Yuze, which have been established for many years, also made a second spring through live broadcast.

However, the problem that some brands rely too much on the head anchor soon appears. The head anchor has a stronger voice, and the pit fee is more expensive. Beauty brands entering the live broadcast room of the head anchor sometimes lose money and earn traffic. Previously, the dispute between Li Jiaqi and L ‘Oré al also showed that the head anchor’s price requirements risked disrupting the brand price order.

Recently, after anchors such as Li Jiaqi and Viya stopped broadcasting one after another, some brands also realized that over-reliance on head anchors would increase the uncertainty of development. During "June 18th" in 2022, Li Jiaqi suddenly stopped broadcasting, which once caused a large inventory backlog of brands.

In fact, some beauty brands have already begun to reduce their investment in the head anchor, mainly by adding more stores to broadcast themselves. As early as the early outbreak of the epidemic in 2020, some beauty brands such as Lancome began to gradually increase their investment in self-broadcasting in order to reduce the losses caused by the closure of stores.

With the rise of short video platforms such as Tik Tok and Aauto Quicker, beauty brands have gradually extended their self-broadcasting channels from Taobao. In addition to beauty brands, the practice of self-broadcasting is also used by shopping malls such as Yintai, and counter clerks can broadcast live in shopping malls after training. Yintai’s self-broadcasting in shopping malls has established its own system.

Since the previously popular head anchor has gradually faded out, whether it is willing or not, it has become an inevitable trend for beauty brands to reduce their dependence on the head anchor. But not all brands can achieve sales growth through self-broadcasting.

At present, the successful self-broadcast beauty brands have usually developed in the market for a long time, and have a large number of sales points in offline channels. They have a considerable budget to build a live broadcast base, which can be broadcast by their own teams on Tmall and Tik Tok, and also gain exposure in the live broadcast of comprehensive shopping malls such as Yintai.

For those start-up brands, it is usually difficult to get traffic attention by choosing self-broadcasting, and entering the live broadcast room of the head anchor is often a key step for them to enter the mass market. In 2022, the "6.18" Tmall beauty and make-up sales list also showed that, without the support of the head anchor, the number of start-up local brands on the list had been greatly reduced, and overseas brands that had been suppressed once again dominated the list.

The excessive concentration of resources by the head anchor leads to the inequality of the right to speak between the anchor and the brand, but also because of the concentration of resources, the head anchor can bring rare traffic to small brands that lack exposure. In the current period when the field of head anchor is still green and yellow, start-up brands and small brands may face more challenges.

The China-Europe Basketball Champions Cup ended, and the Serbian team won the championship.

Zhongxin. com, Chongqing, September 18 (Xiao Jiangchuan) On the evening of the 17th, the 2023 "the belt and road initiative" China-Europe Basketball Champions Cup Competition came to an end at the Yubei District Gymnasium in Chongqing. After three days of fierce competition, the Serbian Zlatibor basketball team finally won the championship.

This competition attracted Shanghai Jiushi Sharks from China Professional Basketball League (hereinafter referred to as CBA), Zhejiang Chouzhou Golden Rent Team, Serbian KLS League Meta Basketball Team and Zlatibor Basketball Team to participate. Zhejiang Chouzhou Golden Rent Team won the first place in the regular season and the second place in the playoffs in the CBA League last season. Zlatibor Basketball Team was founded in 1979, and has won the top Serbian basketball league championship for many times.

After three days of fierce competition, the Serbian Zlatibor Basketball Team finally won the championship with two wins and one loss, Zhejiang Chouzhou Golden Rent Team won the second place, Shanghai Jiushi Sharks won the third place, Serbia Meta Basketball Team won the fourth place, and Zhejiang Chouzhou Golden Rent Team player Wu Qian was named the most valuable player in the tournament.

"This China-Europe Basketball Champions Cup is an intercontinental club cup held in China, which provides CBA teams with an opportunity for intercontinental confrontation and a head-on collision between CBA high-level clubs and European basketball clubs." The person in charge of the event organizer said that the purpose of this event is to improve the competitive level of professional basketball in China and Europe, help China’s professional basketball go abroad, and also to promote the exchange and cooperation between China and Europe’s basketball industry for a long time.

In August 2019, the "the belt and road initiative" China-Europe Basketball Champions Cup was officially launched in Chongqing. The China-Europe Basketball Champions Cup is held in Yubei District of Chongqing in August and September every year. The organizing committee invites the top clubs of the European Basketball Champions League and European basketball leagues to come to China to play against the top clubs of CBA. (End)

China men’s basketball team wins! The biggest parallel imports are strong when they are weak, and Guangdong fans feel humiliated.

The warm-up match of China Men’s Basketball World Cup ushered in a great victory. It can be said that this is a long-lost victory. We beat Cape Verde 86-66. The best player in this game is Hu Mingxuan of Guangdong Men’s Basketball Team. Everyone knows that Hu Mingxuan’s strength is not inferior to that of Guo Ailun, and he can even be called the first defender in Asia. It is not bad to enter the NBA Hall of Fame in the future.

Many fans say that Hu Mingxuan’s 3-pointer is more accurate than Curry’s, and his offensive ability under the basket is comparable to James’s. In a word, he can resist playing. So now, against Cape Verde, where the fighting strength is very poor, Hu Mingxuan once again exerts his passive skills. If he is weak, he will be strong, and if he is strong, he will sit! Thanks to Hu Mingxuan, China men’s basketball team won a great victory.

In this game, both ends of Hu Mingxuan’s attack and defense have made achievements, which is completely the standard of NBA. In addition, when Hu Mingxuan was leading the team in Du Feng, there were too many cases in which a strong team scored 1 point in 40 minutes, but when he met Bahrain’s men’s basketball team, he almost lost the game. Fortunately, Jiang Weize of Jilin men’s basketball team appeared in time, otherwise Du Feng would have finished class.

Now Hu Mingxuan’s performance has made the fans shine. It seems that in this World Cup, we have entered the top eight and surpassed the history of men’s basketball. At the same time, we wish Hu Mingxuan can surpass Kobe’s record in the World Cup, cut him 90 points and directly throw 30 3-pointers. Do Guangdong fans have face? So what do you think about this? Welcome to leave a message in the comments section.

Schira: Obamaian, Kovacic and other 10 players are not in Chelsea’s plan.

According to Italian journalist schira, many Chelsea players, including Obamaian, are not in Pochettino’s plan and may be sold this summer.

Schira lists Chelsea players who are not in Pochettino’s plan:

Obamyan

Ampadu

Abdul Baba

Chick

Odoy

kovacic

Mendy

Puglisi qi

Marang-Sal

Ziyeh

(Mu Zi)

[A little information] The first European war in team history is coming! Ferguson’s double-ring gross scored Brighton 3

At 21: 00 pm on May 21st, Beijing time, in the 37th round of the Premier League, Brighton, who was competing for six, played against the relegated Southampton at home.

In the first half, Ferguson scored twice, mcallister and Mitsuki Kaoru sent assists, Mitsuki Kaoru hit the post with a single knife, and Brighton led 2-0 at halftime; In the second half, prowse assisted El Yunusi to pull back a city, and colville assisted Gross to seal the victory.

In the end, Brighton beat Southampton 3-1. Brighton led Aston Villa by 3 points and scored 16 goals on goal difference. In fact, it has locked in the top six of the Premier League, and the first European war in the history of Seagulls is coming.

Strength crushing! Brighton 3-1 Southampton, locked the top six in the Premier League 2 rounds ahead of schedule, and the first European game in team history came!

Brighton, who is unkind, is a strong team in the Premier League this season. Brighton has a great advantage against Southampton, which has been relegated early at home. If it weren’t for his poor shooting skills and bad luck, Brighton would have beaten the saints in the first half. Ferguson scored twice, and McCarthy Park Jung Su and Sam Kun Xun sent assists. Southampton was assisted by prowse and El Yunusi pulled back a city, and Gross scored a goal to seal the victory. In the end, Brighton beat Southampton 3-1 at home.

Brighton led Villa by 3 points in one game, with 20 goal difference and 4 goal difference, which means that Brighton has locked in the top six of the Premier League even if it lost all the last two rounds, as long as it is not a tragedy. At the end of the Premier League, Brighton played against Villa. In fact, Villa had to compete with Tottenham for the seventh place in the UEFA. Not surprisingly, Brighton will have the first European game in the team’s history.This season, the three flying beasts in the Premier League took off. First, the magpies competed for four, second, the seagulls competed for six, and third, the bees ranked ninth..

The tendency of crushing,Brighton’s possession rate was 62.3%, and there were 26 shots, 8 of which were right. Southampton made five shots, one of which was right..